SAKURA ADACHI

I am passionate about making things. I would like to create and sometimes invent new products that help people’s everyday life and make people smile and surprise. I like to create products that self-talk about themselves to users, without any descriptions next to them. Although I have woodwork background, I tend to create highly conceptual at the same time, functional and useful pieces. Simplicity, iconic form and novelty in ideas are also some words to represent my creations. Being born in Japan and having lived in Los Angeles in my childhood, London and then now in Milan gives me a good mixture of culture that influences my creativity. From time to time, observing people’s behaviour results in generating a new product.